Google Your Business: How to Use and Improve Your Google Business Profile

If you don’t use, or haven’t optimized for, web directories, you’re missing out on a fantastic way to build your online brand.  Online directories are great for building linkbacks to your website, as well as for creating domain authority.  There are a number of free directories available to lawyers, but none has the immense reach and distribution of the Google Business Profile.

If you haven’t yet claimed your Google Business Profile, do it yesterday, since it’s an online billboard advertisement for your law firm, and facilitates things like Google Reviews.  It’s also free; and, you can’t beat that troika.

If you have a Google Business Profile, and you’re not doing much with it, there is not a better time to start, as law firms must now focus more on their online presence than ever before. This is a comprehensive guide for better understanding your profile.

This is about as easy a win as you can get.

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If you need help expanding your online profile, we can help.

The Wyoming State Bar offers free law practice management consulting services through Red Cave Law Firm Consulting.

To request a consult, visit the Wyoming State Bar’s law practice management page, and start running your law firm like a business.

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