Every offline transaction you utilize in your law practice, can be shifted to an online transaction.  And, if you’re not making those moves now, the question is when will you? 

Step 1 – Generate maximum efficiency; Step 2 – Hire.  If you do it in that order, you’ll also have a much better handle on what you can expect from your staff, in terms of revenue generation.

If your clients want documents because they cost less than legal services . . . then, sell them documents.  There are lots of technology products that can produce intake tools for populating template documents. 

If cases aren’t closing as quickly as you want, or for as much as you want, make changes.  If you’re hitting your metrics, try to do better. 

If every time you change locations, you’re forwarding email from one inbox to the other, the cloud is your answer.

There are a lot of reasons why law firms remain unresponsive to these obvious revenue opportunities.  But, there is one simple step that law firms can take, that will inevitably improve their responsiveness to leads.

If you don’t use, or haven’t optimized for, web directories, you’re missing out on a fantastic way to build your online brand.

Since cloud software is accessed by a web browser, rather than through a premise-based desktop program, that means that you can access the same software, with the same information, anywhere you have a secure internet connection. 

Law firms put themselves through some interesting gymnastics in order to reconcile trust accounting, well or poorly – mostly poorly. 

For consumers who are used to paying low monthly rates for high-value services (think Disney+ or Netflix), paying lots of money per hour for a lawyer, with no discernable end point — so, no notion of the total cost of engagement — seems like a pretty risky proposition.  It’s the rare consumer who will confidently enter such an open-ended arrangement these days.